*Help young people become confident to get closer together - Closeup is the first gel
toothpaste to offer customers new choices when brushing their teeth with a
transparent, shiny and colorful gel line. With the greatest achievement is to create a
completely different product segment, Closeup has been and will be a challenging
brand in the tooth-whitening cream market.

*Inspirational brand for young people

In the context of other brands offering protection of the oral cavity and strong teeth,
Closeup - with a unique gel form - brings beauty care benefits such as fresh breath,
bright and creative teeth. So confidence.

We understand that when customers have fresh breath, white teeth, they will be
more confident to overcome challenges in life. Whether it's getting the dream job,
finding the person you love or simply being closer to the person who matters most to
them. So we offer a great list of toothpaste with all the benefits: stronger, whiter,
healthier and breath-taking breaths.

*Actual proof:
+Closeup is a premium brand with a youthful and powerful brand image.
+Closeup is the first Gel Toothpaste in the world.
+Closeup is the first brand to collaborate with Jang Dong Gun in a series of TV
commercials.
+Closeup has organized many events for young people such as "Ice Festival",
"Century Valentine Night", "Closeup Freshtival"